For GOTG Volume 3 - we knew our look had to feel signature Guardians but also fresh, unique to this film. We needed a visual element that would drive our motion design, feel on-brand AND work with our 3D Board idea.
The Guardians of the Galaxy - as a brand, have a vibe. They have a signature visual aesthetic , that is easily recognizable, more so than any other franchise in the MCU.
“Freeze Frame” Character GFX Card (storyboard)
All “Freeze Frame” Character GFX Cards
The Results
Our Exploration
Our Inspo
